Top 10 Luxury Lingerie Shops in Nottingham 2026

Best Local Luxury Lingerie Solutions for Bridal, Boudoir, and Retail in Nottingham

2026 Nottingham Luxury Lingerie Market Overview

Nottingham’s 2026 luxury lingerie scene is centred on the city core and Victoria Centre, combining specialist bra-fitting boutiques with fashion-led chains and department stores.

• Strong cluster of lingerie retailers around Old Market Square, Bridlesmith Gate, Lister Gate, and Victoria Centre
• Mix of dedicated lingerie brands, premium department stores, and value-led fashion chains
• Increasing demand for D-cup-and-up, inclusive sizing, maternity, and post-surgery ranges
• Growing student and young professional market supporting fashion-forward and boudoir styles
• Department stores and chains using lingerie rooms and branded concessions to extend choice
• Nearby suburban areas such as West Bridgford and retail parks serving car-based shoppers with broader family lingerie ranges

How We Selected the Best Luxury Lingerie Suppliers in Nottingham

To build this 2026 guide, we focused on Nottingham lingerie suppliers with strong public feedback and visible local reputations. Priority is given to businesses that typically hold at least around 100 reviews and average ratings in the higher bands (around 4.3 and above) on Google Maps and mainstream review sites, indicating consistent service and product quality.

We only include verified or well-established listings with clear Nottingham addresses and a meaningful lingerie offering, not just occasional underwear rails. Key factors were depth of size range, quality of brands, availability of professional BH fitting, and coverage of bridal, boudoir, shapewear, and everyday needs. Both independent specialists and national chains are represented, reflecting how local shoppers, stylists, and retailers actually source lingerie in and around Nottingham city centre.

Top 10 Luxury Lingerie Suppliers in Nottingham

Bravissimo – Nottingham

Bravissimo Nottingham is a destination store for D-cup-and-up lingerie and swimwear, located just a short walk from Old Market Square. The shop is known for its personalised bra fittings and inclusive approach to fuller-bust customers. Its curated ranges balance support, shape, and style, making it popular with both local residents and visitors from across the East Midlands.

Standort auf Englisch: 46 Bridlesmith Gate, Nottingham NG1 2GP

Hauptprodukte auf Englisch: Fuller-bust lingerie, sports bras, swimwear, nightwear

Kundenrezensionen auf Englisch: Customers consistently praise expert fitting, friendly staff, and a wide choice of supportive, stylish bras in harder-to-find sizes.

Am besten auf Englisch: D-cup-and-up shoppers wanting specialist fittings and premium support in central Nottingham

Lokaler Vorteil auf Englisch: Easy walking distance from Old Market Square, Lace Market parking, and tram links.

Website auf Englisch: www.bravissimo.com

Google Maps auf Englisch: Ansicht auf Google Maps

Boux Avenue – Nottingham Victoria Centre

Boux Avenue Nottingham brings a boutique-style lingerie experience into Victoria Centre, with elegant fitting suites and a strong focus on feminine details. The store offers a wide mix of everyday sets, shapewear, and luxurious nightwear, supported by trained fitters. Shoppers value the combination of chic in-store presentation and practical fit guidance.

Standort auf Englisch: Ground Floor, Victoria Centre, Nottingham NG1 3QN

Hauptprodukte auf Englisch: Fashion lingerie sets, bras and knickers, shapewear, nightwear and loungewear

Kundenrezensionen auf Englisch: Reviews highlight attentive fitting, pretty designs, and a good balance between comfort and glamour for both daily wear and special occasions.

Am besten auf Englisch: Shoppers seeking stylish, coordinated lingerie and nightwear with personalised fitting in a mall setting

Lokaler Vorteil auf Englisch: Central Victoria Centre location with direct access to city-centre parking and bus links.

Website auf Englisch: www.bouxavenue.com

Google Maps auf Englisch: Ansicht auf Google Maps

Ann Summers – Nottingham

Ann Summers Nottingham on Long Row is a well-known destination for seductive lingerie, playful underwear, and adult lifestyle products. Its ranges include everything from sexy bodysuits to more wearable everyday bras, often in bold colours and statement fabrics. The store is popular with couples, party groups, and anyone looking for more daring designs.

Standort auf Englisch: 4 Long Row, Nottingham NG1 2DB

Hauptprodukte auf Englisch: Sexy lingerie and corsets, bras and knickers, hosiery, adult toys and accessories

Kundenrezensionen auf Englisch: Customers often mention welcoming, non-judgemental staff, inclusive sizing on popular styles, and helpful advice when choosing gifts or boudoir sets.

Am besten auf Englisch: Adults seeking seductive or adventurous lingerie and accessories in a central, discreetly supportive environment

Lokaler Vorteil auf Englisch: Prime position off Old Market Square, ideal for combining with wider shopping or evening plans.

Website auf Englisch: www.annsummers.com

Google Maps auf Englisch: Ansicht auf Google Maps

Marks & Spencer – Nottingham Albert Street

Marks & Spencer Nottingham on Albert Street is a trusted choice for high-quality everyday lingerie, specialist bras, and shapewear. Its lingerie department covers a broad range of sizes, including first bras, maternity, and post-surgery styles, supported by trained fitters. Many local shoppers rely on M&S for consistent fits and long-lasting basics.

Standort auf Englisch: 1 Albert Street, Nottingham NG1 7DB

Hauptprodukte auf Englisch: Everyday bras and knickers, shapewear, maternity and post-surgery lingerie, nightwear

Kundenrezensionen auf Englisch: Shoppers value reliable sizing, comfortable fabrics, and the ease of finding practical, supportive pieces for daily wear and work.

Am besten auf Englisch: Customers wanting dependable everyday lingerie, specialist support, and trusted quality in the city centre

Lokaler Vorteil auf Englisch: Short walk from Old Market Square tram stop, with multiple nearby car parks and bus routes.

Website auf Englisch: www.marksandspencer.com

Google Maps auf Englisch: Ansicht auf Google Maps

John Lewis & Partners – Nottingham

John Lewis & Partners in Victoria Centre houses a comprehensive lingerie and nightwear department featuring well-known UK and European brands. With a reputation for high standards of service, the store offers fitting expertise, premium fabrics, and a strong selection of everyday, sports, and bridal lingerie. Many local shoppers see it as a one-stop destination for quality underwear and loungewear.

Standort auf Englisch: 109 Milton Street, Victoria Centre, Nottingham NG1 3QA

Hauptprodukte auf Englisch: Premium lingerie brands, sports bras, shapewear, nightwear, hosiery

Kundenrezensionen auf Englisch: Customers praise knowledgeable staff, calm fitting rooms, and the breadth of brands available in one place.

Am besten auf Englisch: Shoppers seeking premium and designer lingerie with professional advice and department-store service

Lokaler Vorteil auf Englisch: Located inside Victoria Centre with direct access to its large multi-storey car park and bus station.

Website auf Englisch: www.johnlewis.com

Google Maps auf Englisch: Ansicht auf Google Maps

Primark – Nottingham Long Row

Primark Nottingham on Long Row is a major value fashion destination with a large lingerie and nightwear section. The store carries basics, multipacks, bralettes, shapewear, and seasonal sets at budget-friendly prices. It is especially popular with students and families who want to refresh underwear drawers frequently without moving into premium price levels.

Standort auf Englisch: 6–12 Long Row, Off Old Market Square, Nottingham NG1 2DZ

Hauptprodukte auf Englisch: Everyday bras and knickers, multipacks, bralettes, shapewear, pyjamas and loungewear

Kundenrezensionen auf Englisch: Reviews often mention strong value, on-trend designs for the price, and the convenience of choosing lingerie while shopping for fashion and home items.

Am besten auf Englisch: Budget-conscious shoppers and students needing affordable everyday lingerie and sleepwear

Lokaler Vorteil auf Englisch: Landmark store by Old Market Square with easy tram access and nearby city-centre parking.

Website auf Englisch: www.primark.com

Google Maps auf Englisch: Ansicht auf Google Maps

H&M – Nottingham Victoria

H&M Nottingham Victoria offers modern fashion and a well-priced lingerie range inside Victoria Centre. Its underwear department focuses on minimalist bralettes, bodies, and sets that complement the wider clothing collections. Shoppers appreciate being able to quickly pick up fresh lingerie that matches current fashion trends and colour palettes.

Standort auf Englisch: Unit 153–155, 113–116 Victoria Centre, Nottingham NG1 3QN

Hauptprodukte auf Englisch: Fashion and basic lingerie, bralettes and bodies, underwear multipacks, loungewear

Kundenrezensionen auf Englisch: Customers like the simple, stylish designs, soft fabrics, and the ability to coordinate lingerie with everyday outfits bought in the same store.

Am besten auf Englisch: Fashion-focused shoppers seeking modern, minimalist lingerie at moderate price levels

Lokaler Vorteil auf Englisch: Positioned on Victoria Centre’s mall, convenient for quick visits from the tram, bus station, or nearby workplaces.

Website auf Englisch: www.hm.com

Google Maps auf Englisch: Ansicht auf Google Maps

New Look – Nottingham Listergate

New Look Nottingham on Listergate combines women’s fashion with a strong lingerie selection aimed at teenagers and young adults. The store’s underwear ranges reflect current trends, with coordinated sets, bralettes, and shapewear designed to work under casual and party outfits. Frequent promotions and a relaxed atmosphere make it a popular stop on city-centre shopping trips.

Standort auf Englisch: 14–20 Listergate, Nottingham NG1 7DD

Hauptprodukte auf Englisch: Trend-led lingerie sets, bralettes, shapewear, knickers, nightwear

Kundenrezensionen auf Englisch: Reviews mention fun designs, accessible price levels, and good options for everyday and going-out looks in younger styles.

Am besten auf Englisch: Younger shoppers wanting affordable, fashion-forward lingerie that matches their wardrobe

Lokaler Vorteil auf Englisch: Listergate location between Broadmarsh and Old Market Square, easy to include in multi-store fashion routes.

Website auf Englisch: www.newlook.com

Google Maps auf Englisch: Ansicht auf Google Maps

Next – Nottingham Victoria Centre

Next Nottingham in Victoria Centre offers lingerie alongside its extensive womenswear, kidswear, and home ranges. The store includes a dedicated lingerie area and also hosts an in-store Victoria’s Secret selection, giving shoppers access to both everyday and branded styles. Many local families and professionals use Next for reliable sizing and convenient click-and-collect services.

Standort auf Englisch: Units 107–113, Victoria Centre, Nottingham NG1 3QB

Hauptprodukte auf Englisch: Everyday and fashion lingerie, nightwear, loungewear, Victoria’s Secret concession ranges

Kundenrezensionen auf Englisch: Customers appreciate the variety of styles, the ability to shop lingerie with wider wardrobes, and straightforward returns and collections.

Am besten auf Englisch: Shoppers wanting practical, style-conscious lingerie bundled with broader family and home shopping

Lokaler Vorteil auf Englisch: Multi-level store in Victoria Centre, close to parking and public transport with long opening hours.

Website auf Englisch: www.next.co.uk

Google Maps auf Englisch: Ansicht auf Google Maps

Victoria’s Secret – Nottingham Victoria Centre

Victoria’s Secret is opening a standalone Nottingham store in Victoria Centre, bringing the brand’s full lingerie, sleepwear, and bodycare offer to the city. The new shop is expected to feature signature collections, gift sets, and fitting support, appealing strongly to the student and young professional market. Its arrival strengthens Nottingham’s position as a regional hub for premium lingerie.

Standort auf Englisch: Lower Level, Victoria Centre, Nottingham NG1 (exact unit to be confirmed by the centre)

Hauptprodukte auf Englisch: Branded lingerie sets, bras and knickers, sleepwear and loungewear, bodycare and fragrances

Kundenrezensionen auf Englisch: Across the brand, shoppers highlight stylish designs, strong gifting options, and an aspirational in-store experience.

Am besten auf Englisch: Customers seeking branded, globally recognised lingerie and gift-ready sets in a central mall environment

Lokaler Vorteil auf Englisch: Located within Victoria Centre alongside other major fashion anchors, ideal for regional visitors and city-centre workers.

Website auf Englisch: www.victoriassecret.co.uk

Google Maps auf Englisch: Ansicht auf Google Maps

Vergleichstabellen

Leitfaden für schnelle Entscheidungen

Name	Standort	Am besten für	Kaufen oder Mieten	Preisniveau
Bravissimo	46 Bridlesmith Gate, NG1 2GP	Fuller-bust and D-cup-and-up fittings and lingerie	Kaufen	Premium / High-End / Luxus
Boux Avenue	Victoria Centre, NG1 3QN	Feminine, fashion-led lingerie and nightwear with fittings	Kaufen	Mittelklasse/Premium
Ann Summers	4 Long Row, NG1 2DB	Seductive lingerie and adult lifestyle products	Kaufen	Mittelklasse/Premium
Marks & Spencer	1 Albert Street, NG1 7DB	Reliable everyday lingerie and specialist bras	Kaufen	Mittelklasse / Moderat
John Lewis	109 Milton Street, NG1 3QA	Premium brands, bridal and occasion lingerie	Kaufen	Premium / High-End / Luxus
Primark	6–12 Long Row, NG1 2DZ	Budget-friendly everyday lingerie and multipacks	Kaufen	Budgetfreundlich / Erschwinglich
H&M	Victoria Centre, NG1 3QN	Modern basics and trend-led lingerie	Kaufen	Budget-freundlich / Mittelklasse
New Look	14–20 Listergate, NG1 7DD	Young, trendy lingerie sets and shapewear	Kaufen	Budget-freundlich / Mittelklasse
Weiter	Units 107–113, Victoria Centre, NG1 3QB	Practical, style-conscious lingerie with family shopping	Kaufen	Mittelklasse / Moderat
Victoria’s Secret	Victoria Centre, Lower Level, NG1	Branded, gift-ready lingerie and sleepwear	Kaufen	Premium / High-End / Luxus

Dienstleistungen & Produktfokus

Name	Wichtigste Produkte	Dienstabdeckung	Kundendienst nach dem Verkauf
Bravissimo	Fuller-bust lingerie, sports bras, swimwear	Nottingham city centre and wider East Midlands fuller-bust market	Expert in-store fittings, advice, and standard returns
Boux Avenue	Fashion lingerie, shapewear, nightwear	City-centre shoppers and regional visitors via Victoria Centre	Complimentary fittings, gift wrapping, exchanges and returns
Ann Summers	Sexy lingerie, corsets, hosiery	Nottingham city and surrounding urban areas	In-store fitting help, standard returns and exchanges
Marks & Spencer	Everyday lingerie, shapewear, nightwear	Central Nottingham and commuter catchment	Bra fittings, clear refund and exchange policies
John Lewis	Premium brands, bridal, sports lingerie	Nottingham and regional shoppers using Victoria Centre	Specialist brand support, fittings, and comprehensive returns
Primark	Basics, multipacks, shapewear, pyjamas	City-centre and regional value-focused customers	Standard exchange and refund service with receipts
H&M	Fashion and basic lingerie, loungewear	Nottingham city shoppers and students at Victoria Centre	Customer service desk and general returns policy
New Look	Trend-led lingerie sets and shapewear	Younger shoppers across Nottingham and nearby towns	Staff styling help plus high-street returns and exchanges
Weiter	Everyday lingerie, nightwear, branded lines	Nottingham and regional families via Victoria Centre and online	Click-and-collect, online account support, normal returns
Victoria’s Secret	Branded lingerie, sleepwear, bodycare	Nottingham city, students, and regional visitors	Brand-led customer service, fitting support, and returns

Frequently Asked Questions About Luxury Lingerie in Nottingham

Where can I buy luxury lingerie in Nottingham city centre?
Luxury lingerie in Nottingham is concentrated around Victoria Centre, Old Market Square, and nearby streets. Bravissimo on Bridlesmith Gate focuses on fuller-bust premium ranges, while Boux Avenue and John Lewis in Victoria Centre offer fashion-led and designer brands. The arrival of Victoria’s Secret in Victoria Centre further increases high-end choice, with Ann Summers and Marks & Spencer adding strong city-centre options.

Which Nottingham lingerie shops offer professional bra fitting?
Bravissimo is widely known for its personalised fuller-bust fittings, with staff trained to work across a broad size range. Boux Avenue in Victoria Centre offers complimentary fittings in dedicated fitting suites. Marks & Spencer and John Lewis provide professional bra-fitting services covering everyday, sports, and occasion wear. Ann Summers staff also support bra fitting, especially for fashion and seductive styles.

Where can I find plus-size or fuller-bust lingerie in Nottingham?
Plus-size and fuller-bust shoppers are well served in Nottingham. Bravissimo specialises in D-cup-and-up bras and swimwear. Marks & Spencer and John Lewis carry extended sizes, including supportive everyday and sports bras. Boux Avenue and Ann Summers both offer curve and fuller-bust ranges in more fashion-forward designs, giving shoppers a mix of practical and statement options.

Are there budget-friendly lingerie options in Nottingham?
Yes, Nottingham has several budget-friendly lingerie choices. Primark on Long Row offers basics, multipacks, and shapewear at very accessible price levels. H&M and New Look provide fashionable bralettes, sets, and nightwear at moderate prices, ideal for students and younger shoppers. Even mid-range chains like Next and Marks & Spencer have more affordable lines for everyday wear.

Where can I buy bridal lingerie in Nottingham?
Bridal lingerie shoppers often start at John Lewis and Marks & Spencer for strapless bras, shapewear, and elegant ivory or white sets. Boux Avenue in Victoria Centre offers romantic lace collections and pretty robes suitable for wedding mornings and honeymoons. Bravissimo is a strong choice for fuller-bust bridal support, ensuring dresses fit smoothly while maintaining comfort throughout the day.

Is it better to buy lingerie online or in-store in Nottingham?
Both approaches have advantages. In-store shopping at Bravissimo, Boux Avenue, John Lewis, Marks & Spencer, and other city-centre retailers gives access to professional fitting, fabric checks, and instant feedback on comfort and support. Online options from the same brands expand colour, size, and style availability. Many Nottingham shoppers get fitted in-store first, then reorder favourite styles online for convenience.

About S-Shaper – OEM Manufacturer Supporting Nottingham’s Equipment Market

S-Shaper is not a local retailer in Nottingham and does not operate any city-centre lingerie boutiques or fitting rooms. Instead, it works in the background as an original equipment manufacturer, producing shapewear and women’s lingerie for brands and retailers that serve consumers in places like Nottingham. Local shoppers usually encounter S-Shaper products through partner labels, rather than buying directly from the factory.

For Nottingham-based boutiques, department stores, and online retailers, S-Shaper acts as a manufacturing and innovation partner. It allows local businesses to focus on brand building, merchandising, and customer service while outsourcing pattern development, grading, rapid sampling, and scalable production. Dropshipping and wholesale services mean Nottingham retailers can launch or expand lingerie and shapewear ranges without investing in their own production lines or complex logistics.

Globally, S-Shaper combines cutting-edge engineering with meticulous craftsmanship to deliver high-quality shapewear and lingerie. Operating as a smart factory, it integrates automated production, intelligent systems, and strict quality control to maintain consistent, scalable output that meets international standards. The company supports partners through customised manufacturing, flexible mass production, wholesale supply, and direct-to-consumer dropshipping, underpinned by a commitment to sustainability and continuous innovation. This ecosystem role helps Nottingham’s lingerie market access reliable, modern products that can be tailored to local customer expectations.

Website auf Englisch: https://s-shaper.com/