Invisible Bra Supplier for Fashion Startups: The Ultimate B2B Guide

1. Why Invisible Bras Are Booming in the Fashion Startup Market

The lingerie and shapewear industry has seen a significant transformation over the past few years, with one of the fastest-growing product segments being invisible bras. These seamless, strapless, and backless bras are rapidly gaining popularity among fashion startups and private label brands due to their versatility, comfort, and high consumer demand.

Market Demand & Trends

Invisible bras cater to modern fashion aesthetics, especially with the rise of:

  • Backless dresses and tops
  • Strapless and off-shoulder clothing
  • Tendances de la mode minimaliste
  • Lightweight and breathable daily wear

According to a 2023 market research report by Allied Market Research, the global adhesive bra market (which includes invisible bras) is expected to reach $3.6 billion by 2028, growing at a CAGR of 5.8%. This creates a lucrative opportunity for fashion startups to tap into a trending product category with low competition and high margins.

Why Startups Are Embracing Invisible Bras

Fashion startups are drawn to invisible bras for several reasons:

BénéficeDescription
Low initial investmentMany suppliers offer low MOQs (Minimum Order Quantities), ideal for startups.
High markup potentialInvisible bras are inexpensive to produce and can be sold at premium prices.
Versatile brandingEasy to customize with logos, packaging, and colors.
High demand year-roundSuitable for all seasons and occasions.
Lightweight for e-commerceLower shipping costs and fewer returns make it e-commerce friendly.

Target Consumer Segments

  • Millennials and Gen Z women
  • Brides and bridesmaids
  • Fitness and yoga enthusiasts
  • Influencer-backed fashion lines
  • Maternité et post-partum brands

Invisible bras are not just a functional product—they’re also a lifestyle accessory that appeals to a wide customer base. For fashion startups, this means a larger addressable market and more room to scale.


2. Key Features Fashion Brands Should Look for in an Invisible Bra Supplier

Choosing the right invisible bra supplier is critical for startups that want to build a trustworthy brand. Here are the most important factors to evaluate when sourcing from a manufacturer:

1. High-Quality Materials

Invisible bras must be comfortable, skin-friendly, and able to stick securely without irritation. Look for suppliers that offer:

  • Medical-grade silicone or bio-gel adhesive
  • Breathable, hypoallergenic fabrics
  • Sweat-resistant and waterproof materials
  • Reusable and washable designs

2. Construction sans couture

Since the core value of an invisible bra is discretion, seamless production is essential. Ensure your supplier can deliver:

  • Laser-cut edges
  • Invisible sous les vêtements
  • No visible seams or stitching
  • Lightweight padding or molded cups

3. Customization Options

Fashion startups often rely on unique product differentiation. A good invisible bra supplier should offer:

  • Custom colors and cup sizes
  • Logo printing on packaging or product
  • Unique shapes (butterfly, teardrop, heart-shaped)
  • Packaging design services

4. OEM/ODM Capabilities

Suppliers with OEM/ODM services can help you bring your unique design to life or improve upon existing models.

| OEM vs. ODM Comparison |

FonctionnalitéOEM (Original Equipment Manufacturer)ODM (Original Design Manufacturer)
Vous fournissez la conception
Supplier designs the product
Marquage personnalisé
Commercialisation plus rapide
Unique product for your brand

5. Quality Assurance & Certifications

Trustworthy suppliers will have robust quality control systems and international certifications such as:

  • ISO 9001
  • SGS/BV testing
  • CE/FDA for adhesive materials

3. Top Benefits of Choosing an OEM/ODM Invisible Bra Manufacturer

For fashion startups and private label brands, OEM and ODM manufacturers offer a streamlined and cost-effective pathway to market. Partnering with the right OEM/ODM supplier gives you more than just product access—it gives you strategic leverage.

Benefits of OEM Invisible Bra Manufacturing

  • Full control over design and specifications
  • Branding consistency across packaging and product
  • Custom fabric selection and adhesive strength
  • Scalability as your business grows

Benefits of ODM Invisible Bra Manufacturing

  • Faster product development cycles
  • Ready-to-market designs you can rebrand
  • Lower R&D costs for startups
  • Access to trend-driven innovations

Why Startups Prefer OEM/ODM Partnerships

Startups often lack the in-house resources to develop and manufacture products from scratch. By working with an OEM/ODM manufacturer, startups can:

  • Save time and money in product development
  • Minimize risks with proven manufacturing expertise
  • Launch products faster and test market response
  • Focus on branding, marketing, and sales

What to Expect When Working with an OEM/ODM Supplier

StadeWhat HappensStartup’s Role
Initial consultationDiscuss product idea and goalsShare market research and vision
ÉchantillonnageManufacturer creates prototypesApprove designs and request changes
ProductionBulk manufacturing beginsMonitor quality and logistics
LivraisonFinal products shippedPrepare for launch and distribution

One of the best examples of OEM/ODM excellence in invisible bras and shapewear is S-SHAPER. The company offers comprehensive services for startups, including:

  • Équipe interne de conception et de R&D
  • Private labeling from 50 pieces MOQ
  • Advanced fabric technologies (moisture-wicking, seamless knitting)
  • Scalable production from small to mass orders
  • Prototypage rapide en 48 heures

Startups can learn more about S-SHAPER’s Services OEM/ODM ici.

4. Invisible Bra Sourcing: China vs. Europe vs. USA – Pros and Cons

When it comes to sourcing invisible bras for your fashion startup, choosing the right region for manufacturing can significantly impact your brand’s cost, speed to market, quality, and customer perception. Let’s break down the pros and cons of sourcing from the three major regions: China, Europe, and the USA.

Overview Table: Regional Comparison for Invisible Bra Manufacturing

RégionPourCons
Chine– Cost-effective production<br>- Scalable manufacturing<br>- Strong OEM/ODM capabilities<br>- Fast turnaround time– Language/cultural barriers<br>- IP protection concerns (if not managed well)<br>- Time zone differences
L'Europe– High-quality craftsmanship<br>- Strict quality control<br>- Easier IP protection– High labor and production costs<br>- Longer lead times<br>- Limited OEM/ODM services
ÉTATS-UNIS– “Made in USA” branding appeal<br>- Fast domestic shipping<br>- Better communication– Very high production costs<br>- Limited manufacturer availability<br>- High MOQs

Sourcing from China: The Go-To for Startups

China remains the global hub for lingerie and shapewear manufacturing, including invisible bras. For startups, China offers:

  • Prix compétitifs – Lower labor and material costs
  • MOQs flexibles – Start from as low as 50 units
  • Support OEM/ODM – Custom designs, fast prototyping
  • Efficient logistics – Strong global shipping infrastructure

Companies like S-SHAPER are redefining the perception of Chinese manufacturing by offering premium-quality invisible bras with advanced design and seamless technology.

Pourquoi choisir S-SHAPER en Chine ?

  • Délai d'échantillonnage de 48 heures
  • Production évolutive de 50 à plus de 1 million d'unités/mois
  • Équipe interne de R&D et de conception
  • Plus de 8 entrepôts internationaux pour une livraison plus rapide
  • Contact their team for B2B pricing and custom quotes

Sourcing from Europe: Premium Positioning Strategy

If your brand targets the luxury segment or emphasizes sustainable production, European suppliers may align better with your values.

  • Countries like Italy, France, and Portugal are known for high-end lingerie manufacturing.
  • European factories typically offer better IP security and production transparency.
  • Ideal for boutique fashion labels with higher budgets.

However, the cost per unit can be 2x–3x higher than Chinese manufacturing, and MOQs may start at 500–1000 units.

Sourcing from the USA: Fast But Expensive

For US-based startups, domestic manufacturing offers convenience and marketing appeal (“Made in USA” label). But:

  • Costs are significantly higher due to labor and regulation
  • Limited options for invisible bras or adhesive solutions
  • Not ideal for startups looking to scale quickly

Conclusion: Best Fit for Startups

Business GoalRecommended Region
Low-cost, scalable productionChine
Luxury branding, eco-friendlyL'Europe
Fast domestic delivery, premium pricingÉTATS-UNIS

For most startups, China—especially through a trusted brand like S-SHAPER—offers the best blend of cost-efficiency, flexibility, and customization.


5. Why S-SHAPER Is the Best Invisible Bra Supplier in China

When sourcing invisible bras from China, not all manufacturers offer the same level of service, quality, and scalability. One supplier that consistently stands out for fashion startups and large-scale distributors alike is S-SHAPER.

S-SHAPER Overview: A Trusted OEM/ODM Partner

S-SHAPER is a leading Chinese manufacturer specializing in innovative shapewear and intimate wear, with a strong focus on invisible bras, bodysuits, waist trainers, and postpartum solutions. Whether you’re a fashion startup or an established brand, S-SHAPER offers full-spectrum manufacturing services from design to delivery.

Key Advantages for Invisible Bra Buyers

FonctionnalitéBenefit to Fashion Startups
Faible MOQStart with just 50 pieces per style
Services OEM/ODMBring your own design or use ready-made concepts
Équipe interne de R&DTrend-driven product development
Matériaux de pointeMedical-grade adhesives, breathable silicone
Fulfillment mondial8+ international warehouses reduce shipping times
Marquage personnaliséLogo printing, packaging, labels, and hangtags

Innovation produit

S-SHAPER integrates the latest technology in their invisible bra manufacturing:

  • 3D shaping and seamless knitting
  • Tissus respirants et évacuant l'humidité
  • Customizable adhesive strength based on target markets
  • Multiple styles including butterfly, u-plunge, strapless, and winged bras

Explore their catalogue de produits ici to see available invisible bra styles.

Client Support & Communication

  • Dedicated account managers for B2B clients
  • English-speaking support team
  • Transparent production updates and quality checks
  • Fast sample creation and revisions

Trusted by Global Startups

S-SHAPER has worked with brands across North America, Europe, and Asia, helping them scale from concept to shelf-ready product.

“We launched our invisible bra line with S-SHAPER and were amazed by the quality and speed. Their team helped us design, sample, and launch within 45 days.”
— Fashion Startup Founder, USA

For startups looking to grow without compromising on quality, S-SHAPER is your go-to supplier.


6. How to Launch a Private Label Invisible Bra Line with a Trusted Factory

Building a private label invisible bra brand can be an exciting and profitable venture—especially when you partner with a reliable manufacturer like S-SHAPER. Here’s a step-by-step guide to help you launch your line efficiently and successfully.

Step 1: Define Your Brand Identity

Your first step should be to define your niche and brand values:

  • Who is your target customer?
  • What makes your product different (e.g., sustainability, comfort, affordability)?
  • What kind of design/style are you envisioning?

Step 2: Choose a Manufacturing Partner

Look for a supplier with:

  • Low MOQs for testing the market
  • Capacités OEM/ODM
  • Fast prototyping and sampling
  • Custom packaging options

S-SHAPER offers all of these services under one roof. Check out their Page OEM/ODM pour en savoir plus.

Step 3: Product Development

Once you choose a supplier, start with:

  • Sharing your design files or reference samples
  • Selecting fabric types, adhesives, and sizes
  • Approving samples and making revisions

With S-SHAPER, prototype samples can be developed within 48 hours, allowing you to go to market faster.

Step 4: Branding & Packaging

Work with your supplier to customize:

  • Product labels and tags
  • Packaging boxes or pouches
  • Instruction manuals or inserts

Make sure your packaging aligns with your brand’s tone and quality expectations.

Step 5: Launch & Fulfillment

  • Place your first bulk order (start small if testing the market)
  • Set up your sales channels (e-commerce, retail, Amazon, etc.)
  • Work on influencer partnerships and marketing campaigns

S-SHAPER’s global logistics options make it easy to distribute your products quickly and efficiently.

Example Launch Timeline

PhaseActivityCadre temporel
Week 1Supplier consultation & concept discussion3 à 5 jours
Week 2Sample development & revisions7–10 jours
Week 3Bulk order placed1–2 days
Week 4–5Production & quality control10-15 jours
Week 6Shipping & fulfillment7 days

Total time from idea to inventory: ≈ 6 weeks

Launching your invisible bra line is easier than ever with S-SHAPER as your strategic manufacturing partner.

7. Tips for Negotiating MOQ and Pricing with Invisible Bra Manufacturers

For fashion startups looking to source invisible bras, understanding how to negotiate Minimum Order Quantities (MOQ) and pricing with manufacturers is crucial. Striking the right deal can mean the difference between a successful launch and overspending on unsellable inventory.

Qu'est-ce que le MOQ et pourquoi est-ce important ?

MOQ refers to the minimum number of units a manufacturer is willing to produce in a single order. MOQs affect:

  • Initial investment
  • Inventory storage
  • Product variety
  • Cash flow

For startups, finding suppliers with low MOQs is essential to minimize risk and test the market before scaling.

Typical MOQ Ranges by Region

RégionTypical MOQ for Invisible Bras
Chine50 – 200 units per style
L'Europe500 – 1000 units per style
ÉTATS-UNIS250 – 500 units per style

S-SHAPER is known for offering flexible MOQs starting at just 50 pieces, making it ideal for new fashion brands.

How to Negotiate Lower MOQs

  1. Bundle Styles or Sizes
    Ask if you can mix sizes or styles within the MOQ. For example, ordering 50 units across 3 cup sizes instead of 50 of one.
  2. Start with a Trial Order
    Request a pilot run or initial “market test” order to establish a longer-term relationship.
  3. Commit to Future Volume
    Share your growth plan and propose gradual scaling (e.g., 50 → 200 → 500 units).
  4. Offer to Handle Branding Separately
    If branding is increasing MOQ, handle packaging or labels yourself for the first order.
  5. Negotiate Based on Product Simplicity
    Simpler invisible bra designs (e.g., one-color silicone bras) are easier to produce and may justify lower MOQs.

Pricing Tips for Startups

When discussing unit pricing with suppliers like S-SHAPER, keep these strategies in mind:

  • Understand the cost breakdown
    Ask for detailed quotes: material, labor, packaging, shipping.
  • Negotiate based on volume
    Even if you start with 50 units, get quotes for 200 and 500 units to plan ahead.
  • Ask about shipping options
    Sea freight is cheaper but slower; air freight is faster but costlier. Choose based on urgency and margins.
  • Inquire about sample costs
    Some suppliers charge for samples, others refund the fee upon bulk order.
  • Request package deals
    If you plan to order other items like bodysuits or shapewear, bundle them for better pricing.

Sample Pricing Table (For Illustration)

QuantitéEstimated Price per UnitPackaging Included?Shipping Included?
50 unités$3.80 – $4.50Basic polybagNon
200 units$3.20 – $3.80Branded boxFacultatif
500+$2.80 - $3.20Emballage personnaliséNegotiable

📝 Tip: Always ask for the Incoterms (EXW, FOB, DDP) to understand who covers which costs.

For more accurate pricing and MOQ discussions, reach out to directement l'équipe de S-SHAPER.


8. Invisible Bra Wholesale: What Fashion Distributors and Retailers Must Know

For fashion distributors, e-commerce sellers, and boutique retailers, purchasing invisible bras wholesale requires a different approach than private labeling. Wholesale focuses on ready-made products, faster turnaround, and higher volume sales.

Wholesale vs. Private Label: What’s the Difference?

FonctionnalitéVente en grosMarque privée
L'image de marqueSupplier’s brand or unbrandedYour brand/logo
PersonnalisationLimited or noneFull customization (colors, packaging, etc.)
MOQLower (can buy per carton or SKU)Usually higher per style
Délai d'exécutionFaster (products in stock)Longer (2–6 weeks for production)
Coût par unitéSlightly higher due to lower volumeLower with scale
Délai de mise sur le marchéImmediate or 1 week4 à 6 semaines

S-SHAPER offers both wholesale and private label options, which makes them ideal for multiple business models.

Why Choose Invisible Bras for Wholesale?

  • Year-round demand (not seasonal)
  • Suitable for diverse demographics
  • Low return rates with proper sizing guides
  • Compact and low-cost shipping
  • Easy upsell with other shapewear items

How to Choose a Wholesale Invisible Bra Supplier

Look for suppliers that offer:

  • Ready-to-ship stock with real-time inventory updates
  • Product certifications and quality reports
  • Global shipping options
  • Volume discounts and loyalty pricing
  • Responsive B2B support

S-SHAPER serves thousands of global B2B customers via wholesale and dropshipping models. Their catalogue de produits includes:

  • Strapless adhesive bras
  • Silicone push-up bras
  • Winged invisible bras
  • U-plunge bras for dresses

Wholesale Buying Tips

  • Order samples first to test material and stickiness
  • Use size charts and include them on your website to reduce returns
  • Ask for product training if you’re a retailer; learn how to explain adhesive bras to customers

Suggested Bundles for Wholesale Sellers

Type de lotIncludesIdeal Channel
Bridal BundleU-plunge, silicone stick-on, lifting padsWedding boutiques
Daily Comfort PackBreathable adhesive bras in nude/blackE-commerce stores
Fashion Retailer ComboMixed styles + POS display packagingBrick-and-mortar stores

9. FAQ: Buying Invisible Bras in Bulk for Your Fashion Brand

Q1: What types of invisible bras does S-SHAPER manufacture?

S-SHAPER offers a wide range of invisible bras:

  • Silicone stick-on bras
  • Push-up adhesive bras
  • Winged strapless bras
  • U-plunge bras
  • Reusable lifting tape bras

They also offer custom product development for brands looking to innovate.


Q2: What is the MOQ for custom designs?

S-SHAPER offers flexible MOQs starting from 50 pieces per style for OEM/ODM orders. For wholesale, you can order as few as 20–30 units per SKU.


Q3 : Combien de temps faut-il pour recevoir ma commande ?

Typical lead times:

  • Sample: 2–4 business days
  • Bulk OEM/ODM: 10–20 business days
  • Wholesale (in-stock): Ships within 3–5 days

Shipping options include sea, air, and express courier, depending on your location and urgency.


Q4 : Puis-je ajouter mon propre logo et mon propre emballage ?

Yes! With OEM service, you can customize:

  • Logo on product
  • Packaging (box, bag, hangtag)
  • Instruction manuals
  • Size charts and labels

En savoir plus sur les services OEM ici.


Q5: How do I ensure the adhesive is safe and high-quality?

S-SHAPER uses:

  • Medical-grade silicone
  • Hypoallergenic adhesives
  • SGS and ISO-certified materials
  • Breathability-enhancing designs

They provide quality assurance testing reports upon request.


Q6: Can I visit the factory?

Yes, international buyers are welcome to visit S-SHAPER’s headquarters and production facility in China. You can also take a virtual tour of their factory ici.


Q7: How do I place an order?

You can start by contacting their sales team through this inquiry page or requesting a quote directly from the product pages.


Final Thoughts: Start Your Invisible Bra Brand with Confidence

Invisible bras are a fast-growing product category with significant B2B potential. Whether you’re launching a private label or scaling your wholesale business, choosing the right supplier is key.

With its advanced manufacturing capabilities, flexible MOQs, and startup-friendly OEM/ODM services, S-SHAPER stands out as the top invisible bra supplier in China. From concept to market, their team supports your fashion brand every step of the way.

✅ Ready to launch? Get in touch with S-SHAPER now to request a quote, samples, or product catalog.

Start small. Scale fast. Stick with quality.

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